Role

UX/UI Design, Visual Identity

Tools

Figma

LIA Event

Main Project Image
Main Project Image
Main Project Image

Brief & Background

This project is an example of how design and technology can work together to solve real-world problems. It was created in response to the stress and anxiety that many students experience during the process of searching for LIA (internship) placements. Along with two other digital designers and two web developers, I developed an app service that simplifies this search process by providing an easy and structured way to find and manage potential internship opportunities. Our goal was to create a tool that not only reduces stress but also enhances the user experience during the LIA search.

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The Process

The development process began with extensive research to understand the challenges students face during the LIA search. We conducted interviews, surveys, and user testing to gather insights and identify key pain points. With this information, we collaborated closely as a multidisciplinary team—comprising digital designers and web developers—to create wireframes and prototypes that addressed these challenges. The design phase focused on creating an intuitive user interface that made the app easy to navigate. We emphasized simplicity and clarity to ensure users could effortlessly manage their LIA searches. The development phase involved iterative testing and refinement to ensure the app was not only functional but also responsive and reliable. Throughout the project, continuous feedback from potential users guided our decisions, allowing us to fine-tune the app to meet the real needs of students. The result was a streamlined, efficient tool that effectively reduces the stress and anxiety associated with the LIA search process. 4o

Visual Identity

The app's visual identity was designed to be both professional and supportive, reflecting our goal of reducing stress while empowering users during the LIA search. We chose a color palette of dark blue for trust and reliability, with red as an accent to highlight key actions. White and light gray were used as base colors to maintain a clean and open feel, while black text ensured clear readability. The design focused on simplicity and usability, with modern typography and strategic use of red accents to guide users through the app. The accompanying images showcase our visual identity, illustrating how these design choices create a cohesive and user-friendly experience.

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